International SEO Consultant - Jesse James Woods
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International SEO Consultant

Jesse James Woods

I have acquired a decade of substantial experience in online marketing, primarily SEO.


I am the Director of Product SEO for the travel meta search engine KAYAK.  I am also the Managing Director of KAYAK Germany GmbH. I have been working at KAYAK since July 2015.

In June 2015, I founded the job search engine to help expatriates find work in Germany.


From February 2014 to June 2015 I was the Head of SEO for New Markets at HolidayCheck, a hotel review and booking website.


From June 2013 to January 2014 I was Head of SEO at Shopgate, a SaaS company that develops mobile websites and native apps for online merchants.


I got my start in SEO from 2010 to 2013 at Yalwa, a company that offers local classifieds, business directory, and Q&A websites in over 40 countries.



Highly skilled and experienced in international Search Engine Optimization (technical, onsite and offsite) primarily for Google. I have experience as well with Baidu, Naver and Yandex.

Web Analytics

I hold two certifications in Web Analytics. I’m primarily experienced in Google Analytics and also have experience with Adobe Analytics (Omniture).


Strong professional blogging experience. I have published over 200 blog posts (in-house and guest posts) for multiple websites and topics (B2C & B2B). I’ve launched and managed blogs and writers. I have extensive experience with WordPress and Movable Type Pro.

Social Media Marketing

Strong experience in social media marketing (B2C & B2B), primarily on Facebook, Twitter, LinkedIn and YouTube. I also have experience marketing on Instagram. I’ve managed social media profiles for five brands.



Interview about International SEO

Interview with Webcertain TV

SEO presentation about international targeting

SMX Munich 2017

I gave a presentation at  the annual Search Marketing Expo in Munich titled “How to Reach a Global Audience Through International SEO.” In this presentation I introduced conference participants to the global audience of KAYAK, explained the big picture of International SEO and shared 25 tips on how to maximize the global search visibility of a website.

Jesse speaking at SMX
SEO presentation about internal linking

Emerce eTravel 2016

I gave a presentation titled “How to Boost SEO Through Internal Linking” at the annual eTravel conference in Amsterdam. In this presentation I defined internal linking and explained why it’s important, shared examples of how internal linking is handled by KAYAK, and offered 10 internal linking tips on how websites can improve their SEO.

Invite me to speak or let’s talk about online marketing sometime

Contact me

If you want to invite me to speak about online marketing or talk to me about anything else, you can write me through the contact form on this page.

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